Baptiste Duguit is Marketing & Commercial Director at Dutyfly Solutions, the inflight retail division of Lagardère Travel Retail. Dutyfly Solutions currently operates duty free sales on board Air France, Iberia, Alitalia, Air Caraïbes, Luxair, Transavia and Czech Airlines, among others.
Within Lagardère Travel Retail and Dutyfly Solutions, Baptiste previously managed the product offer strategy for all airline customers, and was Senior Project Manager within the Aelia purchasing team. Today, Baptistes’ responsibilities include product offer, marketing strategy, account management, business development and new projects.
Before joining one of the top European inflight concessionaires, Baptiste worked in Sports Marketing for Havas Entertainment (Advertising) as well as the French brand Le Coq Sportif (sports lifestyle goods), developing experience in consumer marketing, communication tools, purchasing and sales promotion.
Baptiste holds a MBA from ESSEC Business School and played rugby at semi-professional level.